175,000 kilometers of advertising for equestrian sport
From today and until April 2025, a streetcar of the Basler Verkehrs-Betriebe makes best advertisement for the next LONGINES CHI CLASSICS BASEL and for the FEI World Cup Finals from April 2 to 6, 2025. Of course, this streetcar will also be used on line 14 in addition to other lines and will stop directly in front of the St. Jakobshalle.
According to an estimate by Basler Verkehrs-Betriebe, the most modern generation of advertising streetcars now circulating will cover around 175,000 kilometers over the next two and a half years. „With this beautiful streetcar, we would like to draw the attention of the Basel population to our equestrian events, which are recognized worldwide, and to awaken anticipation,“ emphasizes OC President Andy Kistler.